Transforming a Marketing Team
Best practices for going from traditional to digital.
It can be daunting as an established traditional marketer to adapt to the new technologies and approaches of the digital marketing industry. This program is dedicated to anyone looking to help their team to step up their digital game. We will discuss how to gain company-wide buy-in, and work with different generations to incorporate new technology and easy training techniques without leaving anyone behind.
After attending this lunch program, guests will take home action items like:
- How to work within your team to create a calendar for transformation.
- Ways to outsource so employees can focus on what they are good at.
- Tips for engaging with your customers and prospects online.